New fashion collections: denim, accessories, and style to wear now

Hey fashion lovers,
the new season has officially begun and it shows. Just browse the new arrivals to immediately grasp the change of pace: denim making a comeback, accessories that complete the look, and casual clothes designed to accompany everyday life with style.

The collection is evolving and will continue to expand over time. The current new arrivals represent the first step and already offer a clear vision of the novelties, leaving room for future updates that will complete the season's assortment.

Four brands, four identities: what new arrivals tell us.

Guess: bold denim and noticeable details

With the new arrivals from Guess, denim is back in the spotlight. Jeans and casual wear define an urban proposal, accompanied by accessories that immediately bring recognition to the look.

Distinct washes, figure-flattering silhouettes, and iconic details coexist in a collection that embraces contemporary style with a touch of glamour. It's the kind of fashion that works during the day but doesn't go unnoticed in the evening.

Pollini: accessories as protagonists of the look

The Pollini season is all about accessories. Bags and footwear become the focal point of the outfit, thanks to refined materials and well-defined lines.

The new proposals focus on versatile models, designed to accompany daily life without sacrificing an elegant aesthetic. These are accessories that fit naturally into the wardrobe and make a difference in the details.

Liu Jo: modern femininity and everyday denim

In the new arrivals from Liu Jo, femininity is expressed through clean lines, refined fits, and a luminous palette. Denim returns as a wardrobe staple, reinterpreted in a contemporary and easy-to-wear way.

Alongside the clothes, accessories add balance and personality, creating a proposal designed for a dynamic woman who likes to feel well-groomed without complications. A fresh, versatile style, suitable for multiple times of the day.

Tommy Hilfiger: clean casual and preppy spirit

The new Tommy Hilfiger collection remains true to its iconic codes. Essential lines, relaxed volumes, and a neat casual style shape garments designed for everyday wear.

Shirts, knitwear, and trousers build a balanced wardrobe, inspired by the classic preppy spirit but updated for a contemporary lifestyle. It's a fashion that is worn naturally, from work to leisure.

Four styles, a whole season to interpret

The new collections tell different approaches to style but share the same idea of fashion: clothes and accessories designed to be truly lived in. Denim, bags, casual wear, and refined details become tools to build personal looks, without forcing it.

The season is just beginning and will continue to evolve with new additions. A journey to follow step by step, drawing inspiration from the identities of Guess, Pollini, Liu Jo, and Tommy Hilfiger, on Gipys.